
MARKET YOURSELF TO POTENTIAL EMPLOYERS
Market Yourself By Doing These Things
The job search process can make anyone nervous. That’s common. Applying for a job can be intimidating but you can level the playing field by knowing what employers are looking for in applicants. Applying that knowledge can prepare you to be a good candidate and boost your confidence.
Whether you are a current jobseeker or are planning to change your career, these points are helpful to keep in mind.
Clear Concise Resume
On average, recruiters spend about six seconds looking at a resume. Connect your current skills with the specific job qualifications. At times, this requires you to make a few changes to your resume when applying for different positions. You should review your resume at least three times and, if possible, have someone else look at it too.
Catered Cover Letter
Cover letters vary depending on where you apply. Do your research to find out what your company wants and address that on your cover letter. This gives you an advantage.
Before your interview, find out the name of your hiring manager and use that name in your cover letter.
Recruiters Use LinkedIn
You should use LinkedIn, because recruiters use it to find possible candidates to fill open positions. It is like a Facebook for professionals. LinkedIn gives you exposure by promoting yourself in the professional realm. With more than 400 million members, the amount of opportunities are endless.
Try to have a professional headshot for your LinkedIn profile picture.
Develop Your Network
Building and maintaining professional relationships can be beneficial to you. Networking can include building relationships with industry professionals, people you have worked for or with, past or current, people you do business with, or even your family members. You never know who will recommend you for a job or can direct you to where one can be found.
Even after you get hired, you should keep your network well maintained, current and updated. Your network with serve you throughout your career.
Your Appearance Speaks For You
Business attire is crucial for an interview as well as any activity you are involved in professionally. This is often times the all important first impression that you project to other people about you. People are extremely observant and are always watching.
Much can be told about someone based off of how they dress. Dress the way someone in the position you want dresses. Look the part can help you get the part.
Practice Your Elevator Pitch
Use the opportunity that you have to introduce yourself at the beginning of the interview, to distinguish yourself from the other applicants.
It is beneficial to have a well practiced 30 second elevator pitch ready, not only for your introduction to the hiring manager, but any opportunity you may have for building your Network.
In this 30 second time span, you should have shared the most important information about yourself; a great thing you have accomplished and what you can do that would be of interest to a potential employer.
Learning Is Good. Doing Is Better
Remember that no one knows you as well as you know yourself. Marketing simply means selling something. When you have knowledge and experience with a product that you are selling; you should have no problem finding interested people. When you believe in that product that you are selling; you should have no problem convincing some of those interested people to buy your product.
You are the product that you need to sell. You know your product better and are more familiar with it, than anyone else. Your expertise and belief of your cabilities and what you can accomplish gives you all the confidence and reason you seek. Now go, and make the greatest sale of your life. Don't stop until you receive your prize. Sweet success!

Very true and helpful. Thanks souch for the in formative post.

Hi Patrick Coppedge , The impersonal online recruiting culture driven by technology today requires job seeker to implement Networking strategies to expedite or in many cases ensure getting noticed or a fair chance at a potential job opportunity.
I've read from many community members who feel limited to using this approach during their job search due to lack of updated contact information and introverted personalities.
Is there a basic networking process or strategy you or another community member can recommend to inspire more job seekers to use and develop their networking prospects?
This is great info Patrick Coppedge . Thanks for posting!
I hit unsubscribe my accident; I still wish to get information about job opportunities in Laurel, MS.